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Booking.com Corporate Identity

German Kopytkov single-handedly designed and successfully launched the Booking.com logo. He also led the rebranding process, crafting a unique visual language, identity guidelines, illustration style, iconography system, and digital/print marketing materials.

Lead Brand Designer: German Kopytkov

Logo placement in TV ads

Logo placement in TV ads

Logo placement on print ads and building signage

Logo placement on print ads and building signage

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Identity Guidelines

Identity Guidelines

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Stationery and marketing materials

Stationery and marketing materials

Deals Icon Set

Deals Icon Set

Jobs at Booking.com

Jobs at Booking.com

Employment Campaign

Illustration Style

Illustration Style

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